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GroupLevel 3 of 4 5% / 18% Reverse charge
SAC Group

99836 Advertising services and provision of advertising space or time

What is SAC group 99836?

Group 99836 of the SAC classification covers advertising services and provision of advertising space or time. It sits under heading 9983 and holds 6 six-digit service codes. The GST rate is set at the heading, so services here are taxed under the entries written against 9983, normally at 5% / 18%.

Group 99836 is a 5-digit service group inside its heading, inside heading 9983 (Other professional, technical and business services).

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Tax treatment

GST rate for SAC 99836

The schedule sets rates at the heading, so these are the entries under heading 9983 that can reach a service in this group.

Rates that can apply here Set by heading 9983
  1. Nil
  2. 1.5%
  3. 5% applies here
  4. 7.5%
  5. 12%
  6. 18% applies here
  7. 40%
GST rate entries that apply to SAC code 99836
EntryWhat it coversGST rateCGST + SGSTInput tax credit
(i) Written for this code Selling of space for advertisement in print media. Advertising in any other medium, including digital, is taxed at the standard rate. 5%2.5% + 2.5%Credit available
(ii) Residual Other professional, technical and business services, including management consulting, information technology services, architecture, engineering, advertising other than print media, market research and photography. 18%9% + 9%Credit available

More than one entry can apply here. The one that governs is the entry whose description actually matches the supply; where none does, the residual entry sets the rate.

Rate disclaimer

Rates shown here are as published in GST rates on services, Notification 11/2017-Central Tax (Rate) as amended up to Notification 15/2025-Central Tax (Rate) and are reproduced for reference. The GST Council revises rates through notifications, including the rate rationalisation effective 22.09.2025 that withdrew the 12% and 28% slabs for most services and introduced a 40% rate for a short list of them. Always verify the current rate and the conditions attached to it on the CBIC GST rates page or the CBIC tax information portal before invoicing or filing. Rates exclude any applicable cess. IncorpX provides assistance for GST registration and return filing if you need help.

Exempt supplies

Some supplies under this heading carry no GST at all. An exemption removes the charge rather than setting a rate, so it overrides the schedule where it applies.

  • Services by way of technical testing or analysis of newly developed drugs on human participants by a clinical research organisation approved by the Drugs Controller General of India. Notification 12/2017-CT(R), entry 74A

Source: Exempt services, Notification 12/2017-Central Tax (Rate) as amended up to Notification 16/2025-Central Tax (Rate). Exemptions carry conditions and definitions of their own, so read the notification entry before relying on one.

Sources used by this directory
  • Classification: Scheme of Classification of Services, Annexure to Notification 11/2017-Central Tax (Rate), Central Board of Indirect Taxes and Customs (cbic-gst.gov.in).
  • Rates: GST rates on services, Notification 11/2017-Central Tax (Rate) as amended up to Notification 15/2025-Central Tax (Rate) (CBIC rate finder).
  • Exemptions: Exempt services, Notification 12/2017-Central Tax (Rate) as amended up to Notification 16/2025-Central Tax (Rate).
  • Reverse charge: Services taxable under reverse charge, Notification 13/2017-Central Tax (Rate) as amended.
  • Current position: GST Council notifications published on the CBIC tax information portal.

This directory reproduces government classifications and rate entries for reference. The official gazette and CBIC notifications remain the authoritative sources. IncorpX provides assistance for registrations and filings that use these codes and does not issue the classification or the rates itself.

SAC 99836 questions

What does SAC group 99836 cover?

Group 99836 of the SAC classification covers advertising services and provision of advertising space or time. It sits under heading 9983 and holds 6 six-digit service codes. The GST rate is set at the heading, so services here are taxed under the entries written against 9983, normally at 5% / 18%.

What is the GST rate for SAC 99836?

The rate schedule is written against heading 9983, not against the 5-digit group, so the rate for a service here comes from that heading's entries. Entries that can reach this group run from 5% to 18%, so read the descriptions to see which one matches your supply. Verify the current rate on the CBIC portal before invoicing.

Which SAC code should I quote from this group?

Pick the 6-digit code whose official description covers what you actually supply, not the closest sounding name. Every code in this group is listed below with its own page, where the official annexure text and the rate entries are set out in full.

Can I quote the 5-digit group code on an invoice?

No. Invoices and the GSTR-1 summary take either the 4-digit heading (9983) or the full 6-digit code, depending on your aggregate turnover. The 5-digit group is a level of the classification, not a reporting format.

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