Thrive Startup Acceleration Program

About this scheme

Thrive is a startup acceleration program led by Marwari Catalysts, a prominent and rapidly expanding startup accelerator based in India. Marwari Catalysts is dedicated to empowering pre-seed to early-growth startups by providing essential capital, expert mentorship, and strategic resources crucial for scaling. The accelerator has established a strong reputation for fostering innovation, particularly by collaborating effectively with corporates, co-investors, and extensive angel networks to create tangible growth opportunities and comprehensive support systems for its portfolio companies.

The program offers a substantial initial investment of Rs. 25 Lakhs, designed to provide a strong financial foundation. Furthermore, participants have the significant opportunity to secure follow-on funding of up to Rs. 75 Lakhs, potentially bringing the total investment to Rs. 1 Crore. This capital is strategically allocated to fuel various aspects of growth, including operational expenses, market expansion strategies, product development, and other critical scaling initiatives, ensuring startups have the financial backing to execute their vision.

Beyond financial support, Thrive provides 3-4 months of intensive and structured guidance. This includes expert-led mentoring from a diverse pool of industry leaders and successful entrepreneurs, tailored to address specific startup challenges. Participants also gain unparalleled access to a vast network comprising over 400 investors and 20+ co-investors, significantly enhancing their funding prospects. Additional invaluable support components include personalized mentorship sessions, a proprietary structured growth playbook to guide strategic decisions, comprehensive pitch and Key Performance Indicator (KPI) guidance to prepare for investor interactions, practical business workshops covering various operational aspects, access to premium tools and technology platforms, and a supportive co-founder community designed for peer learning, collaboration, and networking.

Who can apply

• The Thrive program actively encourages applications from pre-seed and early-stage startups. This focus is intentional, aimed at nurturing nascent ventures and those in their initial growth phases, helping them establish a robust foundation and accelerate their journey towards market validation and scaling.
• The program specifically targets growth-ready founders who demonstrate a clear vision, strong execution capabilities, and a burning ambition to scale their ventures. Marwari Catalysts looks for entrepreneurial teams with a proven ability to adapt, innovate, and drive their business forward.
• Startups from all sectors and industries are welcome to apply, reflecting a broad, inclusive approach to innovation. This ensures that diverse solutions across various economic segments can benefit from the program's resources and support.
• Applicants should be dedicated problem solvers, actively identifying and addressing real-world challenges with innovative and scalable solutions. The emphasis is on ventures that can demonstrate clear market potential and a significant impact.

Benefits & funding

• Initial investment of Rs.
• 25 Lakhs, with potential follow-on funding up to Rs.
• Includes 3-4 months of intensive expert mentorship, access to over 400 investors, personalized guidance, a growth playbook, pitch/KPI guidance, business workshops, premium tools, and a co-founder community for peer learning and networking.

Frequently asked questions