Hair & Beauty Innovation Challenge
by MASA Forum
The Hair & Beauty Innovation Challenge is a thematic challenge under the Bharat Startup Grand Challenge, focused on redefining the future of personalized beauty innovation in India. The program invites startups and innovators developing solutions across beauty biotechnology, dermatology, organic and sustainable beauty products, and salon-tech platforms. The challenge aims to address gaps in scalp care, hair regrowth, product safety, personalization, and digital beauty experiences. Selected
About this scheme
The Hair & Beauty Innovation Challenge is a thematic challenge under the Bharat Startup Grand Challenge, focused on redefining the future of personalized beauty innovation in India.
The program invites startups and innovators developing solutions across beauty biotechnology, dermatology, organic and sustainable beauty products, and salon-tech platforms. The challenge aims to address gaps in scalp care, hair regrowth, product safety, personalization, and digital beauty experiences.
Selected startups will receive financial grant support along with structured mentorship and incubation support to refine, validate, and scale innovative beauty solutions that are safe, scalable, and consumer-centric.
Who can apply
- Open to Indian startups, MSMEs, and individual innovators working in hair care, beauty biotech, dermatology, organic and sustainable beauty products, or salon-tech solutions
- Applicants must be incorporated or registered in India; DPIIT/Startup India recognition is preferred but not mandatory at the time of application
- Startups at any stage including idea, prototype, MVP, pilot, or early commercialization are eligible
- Solutions should demonstrate innovation, safety, scalability, and relevance to hair, beauty, or personal care challenges
- Individual innovators may apply and must be willing to register an entity if selected for incentives
Ready to apply? Get the official link
Applications are submitted directly with MASA Forum, in your own name. Share a few details and we will point you to the official application portal and help you prepare a complete submission.
Here is the official application link
Apply in your own name with MASA Forum. Want a second pair of eyes before you submit? An IncorpX advisor can help you prepare.
Open the official applicationFrequently asked questions
How much funding does Hair & Beauty Innovation Challenge provide?
Hair & Beauty Innovation Challenge provides up to Rs. 5 lakh. The exact amount sanctioned depends on the proposal and the evaluation by the program authority.
Is Hair & Beauty Innovation Challenge currently accepting applications?
Closed on Jan 31, 2026. Always confirm the current window with the program authority before preparing your application.
Does Hair & Beauty Innovation Challenge take equity?
No. This program is listed as equity-free, which means the funding does not dilute your shareholding. Review the official terms for any debt or convertible components.
IncorpX is a private platform operated by a private company. It is not a government department, agency or official portal, and it is not affiliated with, endorsed by, or acting on behalf of any government body or of any organisation, incubator, accelerator, investor or partner listed in this directory. All program names, logos and trademarks are the property of their respective owners and are used for identification only.
This directory is compiled from publicly available official sources and is provided for general information only. It does not constitute legal, financial, tax or professional advice. Funding amounts, eligibility criteria, required documents, deadlines and availability are determined by each program authority and change with every cycle, so the details shown here may be incomplete or out of date. Always confirm the current terms on the official program source before you apply or take any decision.
IncorpX charges no fee for the information in this directory and does not collect, process, lodge or submit any application on your behalf. Applications are made by you, in your own name, directly with the respective program authority. IncorpX provides assistance only for application preparation and for related registrations such as company incorporation, DPIIT recognition, MSME (Udyam) and GST. Eligibility, approval, disbursement and selection rest solely with the respective program authority, and IncorpX makes no representation or guarantee as to any outcome.
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